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Looking back at AAA2026
Three days at AAA 2026 confirmed where Freequency fits: audiologists want tools that support patients between appointments. We're heading home with strong leads and more energy than ever.
Rob Hulsen
Published by Rob Hulsen
Looking back at AAA2026
Published on
May 1, 2026
Reading time
2 min read
Written by
Rob Hulsen, Business Development
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Three days at the American Academy of Audiology Annual Conference. We came back with a long list of new contacts and a clearer view of where Freequency fits.

A few things stood out. The conversation around tinnitus is changing. More focus on how people experience it day to day. Tools based on behavior and perception are getting real attention now and ACT-inspired approaches are part of mainstream talks.

Audiologists want more support between appointments. Patients leave the clinic with very little to lean on and that came up in almost every conversation. A simple, motivating daily tool can really help. Not to replace clinical care, but to work alongside it. Everyone loved our gamification components. Watching audiologists try them out and smile said more than any pitch could. It's proof that making tinnitus support feel light and engaging really lands. Partnership interest is real. We had good conversations with clinics, research groups, and hearing-care companies about pilots and working together. More to share on that soon.

What we're taking back to the team: keep leaning into the playful, daily-use angle. That's what makes us different. Sharpen our story for clinicians who want to support patients beyond the appointment. And keep building bridges with the research community.

Thanks to everyone who stopped by. Looking forward to speaking soon.

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