Press kit

Everything you need in one place: the story, the facts, the logos, and the imagery. Use whatever helps. If you're missing something, one email is enough.

The essentials

The short version of who we are and what we make, ready to quote.

Boilerplate

Freequency is the tinnitus app that turns guideline-based exposure techniques into a calm daily game: ten minutes a day with your own tinnitus tone, guided by Professor Tone through a 100-day program.

Freequency combines science, technology, and gameplay into one app that helps people gain more control over their tinnitus. The 100-day program is built on exposure therapy and Acceptance and Commitment Therapy, recommended in the European tinnitus guideline, and is developed with an international advisory board of audiologists, psychologists, and scientists. Users first match their own tinnitus tone in the app and then use augmented reality to locate that tone in their own surroundings. Ten minutes a day, with calm game elements and the guidance of Professor Tone, the brain gradually learns that the sound no longer deserves an alarm. Daily videos and articles by experts, relaxation exercises, and a journal with statistics complete the program.

Freequency was founded in the Netherlands in 2022 and launched in the app stores in January 2025. In that first year, more than 20,000 Dutch users took out a subscription, largely without a referral from a clinician. The app is also used in pilots with hospitals and audiology centers, extending care into the home. Users who voluntarily complete the Tinnitus Functional Index report a lower tinnitus burden on average after using the app; more than four in ten report a clinically relevant improvement, according to the white paper published in April 2026. In 2025 the app won the audience award of the Dutch National Healthcare Innovation Prize and Best Applied Game at the Dutch Game Awards, and reached the top 5 of the KVK Innovation Top 100. Freequency is preparing its launch in the United States. The app is available for iOS and Android, with its own Apple Watch app.

One request: Freequency is not a medical device. When writing about the app, please avoid medical claims. "Helps you gain more control over your tinnitus" is accurate; "cures tinnitus" is not.

Fact sheet

Founded
2022, the Netherlands
Product
Tinnitus app with a 100-day program
Method
Exposure therapy and Acceptance and Commitment Therapy
Guide
Professor Tone, voiced by real experts
Platforms
iOS and Android
Pricing model
Subscription. Every plan starts with 3 days free
Pricing
  • $16.99 per month
  • $149.99 per year
Team
9 team members and 9 advisors
Recognition
Address
  • Markt 8a
  • 5581 GK Waalre
  • North Brabant, the Netherlands

Freequency in numbers

Numbers about tinnitus and about the app, ready to quote. The research figures come from the white paper published in April 2026, written by Cathelijne van der Zwan and Jan de Laat and based on voluntarily completed questionnaires (the Tinnitus Functional Index, or TFI). These are user-reported effects, not a controlled study.

Read the white paper

  • 10 to 15%of adults hear tinnitus regularlyGeneral estimate
  • 20,000+paying Dutch users in 2025, the year of launchWhite paper, April 2026
  • 100 daysis the length of the program, with ten minutes of practice a dayThe app
  • 110users voluntarily shared two or more TFI measurements between August 2025 and April 2026White paper, April 2026
  • 42%of them reported a clinically relevant improvement: 9 points or more on the TFIWhite paper, April 2026
  • 1 in 3reported a clinically significant improvement: 13 points or more on the TFIWhite paper, April 2026
  • 7 of 8TFI domains improved with statistical significance, including relaxation, sense of control, and quality of lifeWhite paper, April 2026
  • 53%of users who reported three times or more saw a clinically relevant improvementWhite paper, April 2026

The people

The team and the advisors behind the app, each with a short introduction you can quote as is. Click a name for the full profile.

The team

The core team that makes the app, from healthcare and research to game design and engineering.

The advisors

The international advisory board of audiologists, psychologists, and scientists who review the program and appear in the app themselves.

In the media

Articles, interviews, and broadcasts about Freequency, listed by year. Click a title to read the original piece.

2025

Downloads

All assets are free to use in publications about Freequency. Click any item to download it in full resolution.

Logos

The wordmark in a dark and a light variant, the icon and the signature (the drawn wave that returns now and then as an accent) in the same two variants, as scalable vectors, or grab the pack with PNGs in multiple resolutions. Use the dark variant on light backgrounds and the light one on dark backgrounds, and give them room to breathe.

Professor Tone

The friendly guide of the 100-day program, with the little bird on his shoulder.

Documents

The science behind the program in writing.

The press kit as PDF

This page to keep or forward: the story, the facts, the numbers, the people, the media coverage and the brand in one document. The date tells you which version you have; the latest is always here.

Brand

Warm, calm, and human: the brand looks the way the app feels. These are the colors and letters we use for that.

The colors

Cream#F5E2D1
Shell#ECDDD0
Caramel#DDB093
Sage#889381
Deep sage#3D433A
Rose#A27E78
Deep rose#573F3E

Typography

Freequency is set in Nave, a rounded sans-serif we use from thin to black. Headings are heavy and tightly spaced; body text stays light and airy. In your own publication, your own fonts are of course just fine.

Using the brand

Feel free to

  • Use the logos and imagery on this page in articles, reviews, and posts about Freequency.
  • Place the dark logo on a calm, light background and the light logo on a dark one, and give it room to breathe.
  • Quote freely from the boilerplate and the fact sheet. That's what they're for.
  • Crop the lifestyle imagery to fit your layout, as long as the app stays recognizable.

Please avoid

  • Recolor, stretch, outline, or add effects to the logo.
  • Suggest that Freequency cures tinnitus or replaces professional care.
  • Use the assets to imply endorsement of another product or service.
  • Edit app imagery or place it in a misleading context.

Get started

Ten minutes a day, your phone, and your own tone. That's all it takes, and the first 3 days are free.

App StoreGoogle Play Store

Freequency complements your existing care and does not replace it. Use it in consultation with your audiologist or healthcare professional.